The Estee Lauder Companies Senior Retail Marketing Manager, Estée Lauder, Hong Kong in Hong Kong, China

Senior Retail Marketing Manager, Estée Lauder, Hong Kong

Brand: Estée Lauder

Description

The Senior Retail Marketing Manager will be responsible to optimize and improve the in-channel execution and the ability to overlay localized retail programs so as to achieve the business and branding objectives and result.

  • Strategizes, implements and executes our in-channel execution and to overlay the localized retail programs on the standard product marketing activities.

  • Develops and delivers local promotional programs within the retail channels and maximizes its benefits and results

  • Responsible for planning and implementation of brand retail marketing calendars

  • Develops differentiated calendars and plans related to executional requirements and consumer target audience for each respective channel

  • Compiles and analyses the market trend and monitors results and channel competitiveness to ensure brand executional excellence

  • Monitors the cost and budget for event, trade and product launch support expenses

  • Proposes recommendations and solutions to meet regional/global guideline and business objectives

Qualifications

  • University graduate in Marketing or business related disciplines

  • At least 10 years of experience in marketing, preferably in cosmetic/beauty industry

  • Pro-active and strive for excellence in execution and deliveries

  • Strong analytical mindset and good numerical sense

  • Excellent co-ordination and project delivery skills

  • Excellent interpersonal skills

  • Creative and attention to details

  • Excellent communications skills in Chinese and English

Job: Marketing

Primary Location: Asia Pacific-CN-Hong Kong

Job Type: Standard

Schedule: Full-time

Shift: 1st (Day) Shift

Travel: No

Job Number: 176399