The Estee Lauder Companies Manager, Retail Marketing in Irvine, California
IT’S HAPPENING! ARE YOU READY TO BRING IT?
Are you passionate about Retail Marketing? We may have the perfect opportuntiy for you! The North America Retail Marketing Manager provides support to Retail Marketing in planning and driving the execution of retailer marketing and promotional programs, in collaboration with internal corporate sales, cross-functional teams, and retail partners. Ability to understand, maintain and communicate timelines, differentiate brand by retailer, work collaboratively and cross-functionally, and support brand essence and key initiatives is essential. Key skills include business analysis, planning and execution, creative and analytical skills, ability to thrive in a fast-paced entrepreneurial environment. This position will have a strong understanding between sales/marketing/retail programming & planning activity for all retailers.
This position is based at our Corporate HQ in Irvine, CA.
THIS IS HOW YOU WORK IT:
Partner with Retail Marketing Director with retail execution of brand strategies through assortments, sampling & sets & product strategy
Collaborate closely with Corporate Sales Directors to align brand and retailer initiatives
Lead creation, revisions and updates for seasonal fact book, retailer marketing calendars, Retail Launch Calendar & Sample/Set Cadence Calendar
Provide direction to Retail Marketing Coordinator
Complete & create a competitive analysis tracker of promotional sets & samples
Be a primary marketing contact with key retailers in North America
Contribute to the development of all brand marketing strategies and planning at the retail level
Develop the appropriate marketing campaign strategies to reinforce the Too Faced brand
Analyze channel insights, market insights and program/product performance; presents findings influence future programming, development of brand plans and channel strategies
Create & submit marketing briefs & serve as the liaison between sales and marketing to ensure timelines and flawless execution
Work with retail directors to create synergy across all channels and marketing levers on key initiatives, including new product launches and support for key core SKUs
Work with Retail Marketing Director to define strategies for sampling, sets, and product assortment by retailer
Track ROI and analyze, promotional vehicle activity by retailer including ULTA 21 Days of Beauty Steals, Beauty on the Fly/Grab and Go, promotional sets and limited time offers.
Responsible for attending retail conferences, market weeks and retail events as needed. Position requires travel.
Adhere to budget and track against retail marketing budget
THIS IS WHAT YOU’RE MADE OF:
Bachelor’s degree in Marketing or related field preferred
Minimum 5 years of retail marketing experience, preferably in cosmetics industry
Excellent oral, written and presentation skills
Self-motivated, committed, tenacious and goal-oriented
Knowledge and passion for the beauty industry and retail environment
A positive and inspiring team player with a can-do attitude
Self-starter and proactive
Excellent communications and project management skills
Organized and detail oriented in both managing tasks and budget tracking
Able to work under pressure effectively & efficiently
Ability to adapt to changing priorities and multi-task
Creative thinker and problem-solver
Proficient in all Microsoft Office applications (Excel, Word, PowerPoint)
Posted Date2 months ago
Brand: Too Faced