The Estee Lauder Companies Area Sales Manager – Travel Retail in Miami, Florida
Area Sales Manager – Travel Retail
Brand: Estée Lauder
Job Title: Area
Regional Brand Director
Sr. Account Coordinators, Retail Managers
Location: Miami, FL
of brand equity, sales, profit and market share in the territory within Company
guidelines and strategies. Adapts marketing, investment, HR and distribution
strategy to local needs. Full Profit and Loss responsibility.
Budget preparation,follow up and adaptation to regional needs.
Responsible for theachievement of budget goals: sales, OPEX, NOP.
Maximize retail sales.
Follow-up customerinventory level.
Ensure net salesperformance.
Market Share/Competitive Activity
Becomes the brand’s regionalexpert: knows and understands competitive dynamics i.e.: market share,rankings, investments, strengths and weaknesses.
Drives product sales by category.
Responsible to develop MarketShare for each account.
Responsible for thetimely sell-in of all programs according to Brand Marketing Strategy and to thespecific market needs.
Ensure correct productmix and full assortments
Mustensure pricing is submitted to retailers on a timely basis.
Responsiblefor the Brand image and highest possible standards utilizing existingguidelines
Responsible for themanagement of Account Coordinators and Beauty Advisors in absence of an AccountCoordinator.
Close liaison withRegional Training Manager to ensure she is up to date with all matters relatingto Beauty Advisors and training.
Preparation of space,terms, marketing calendar, marketing support negotiations.
Negotiates directlywhen possible.
Bachelor’s degreerequired. Masters is a plus
Minimum 5 years sales and marketing experience
Fully Bilingual-read,write and speak English and Spanish.Portuguese is a plus
Willingness to travelup to 50% of the time.
Computer literate inMicrosoft Word, Excel, PowerPoint
Field and/or industryexperience a plus
Primary Location: Americas-US-FL-Miami
Job Type: Standard
Shift: 1st (Day) Shift
Travel: Yes, 75 % of the Time
Job Number: 164131