The Estee Lauder Companies Director, Consumer Insights, Clinique, Bumble and Bumble, Men’s Skincare Group, GLAMGLOW in New York, New York
Director, Consumer Insights, Clinique, Bumble and Bumble, Men’s Skincare Group, GLAMGLOW
Brand: Estée Lauder Companies Corporate Departments
The director position will support the Consumer Insights function for Clinique, Bumble and bumble, Men’s Skincare Group, and GLAMGLOW. He/she will report into the Global Consumer Insights brand lead and provide support to various cross-functional business partners (Marketing, Product Development, Sales, Creative and Public Relations) in their efforts to drive innovation, make informed business decisions, and deliver against critical business objectives. The director will be comfortable utilizing and analyzing various business intelligence sources (syndicated data, market level data, custom consumer research, digital analytics, retailer customer data, and consumer trends) to help influence decisions and action planning for both global and regional strategies that drive retail sales and growth. He/she will also be responsible for serving as a the “voice of the consumer” by leading custom qualitative and quantitative research (with support from supervisor), including (but not limited to) consumer segmentation, consumer target and need gap identification, brand and product positioning assessment, brand health tracking analysis, macro trend identification, concept and product testing, copy testing, and internal on-line consumer panel management
Work with Global CI brand lead to establish business and research learning plans
Provide day-to-day consumer insights and business intelligence consulting support for key global and regional brand team members
Provide input on global design/method, implementation and analysis approach
Support the day-to-day project management and operations needs across a wide variety of global research methodologies and suppliers
Oversee and manage global suppliers, making decisions and knowing when to bring complex issues to supervisor
Manage one to two brand consumer panels
Collaborate and partner with key regional consumer insights and corporate marketing partners
Work with supervisor to continue to build-out the brands’ innovation insights toolkit, identify best practice approaches for critical methodologies
Work alongside Consumer Insights brand team to develop presentations, organize ideation and work sessions
Contribute to brand insights strategy documents
Global and domestic travel to support regional partners and manage the execution of key global projects
8 years work experience required. Preference for consumer insights experience from a leading CPG or beauty company, or a fast-paced, highly-innovative consumer business, supporting both new business/brand development and strategic work. Global experience and combination of client side and supplier/consulting/agency side experience is highly desirable. Ideal candidate will have beauty experience or at least a passion for the beauty industry.
The ideal candidate must have influencing skills, flexibility, strong work ethic, excellent oral and written communication, strategic thinker, excellent excel, PowerPoint, word, etc . Must be able to work independently with all levels of the organization Service and results focused. Handle a heavy workload with competing priorities. Good business judgment, intelligent, quick learner, common sense, high energy level, etc. Both capable of thinking out of the box, while being strategic and analytical. Global experience highly desirable. Ideation/moderation experience a big plus. Must be equally capable of executing both quantitative and qualitative projects. Comfortable utilizing and analyzing various business intelligence sources outside consumer related insights (syndicated data, market level data, custom consumer research, digital analytics, retailer customer data, and consumer trends).
% of Travel Time: 20%
Licenses or Certifications:BS/BA required - MBA highly desirable.
Thinks Strategically: Takes a broad view of the business, industry, and consumer environment to anticipate
and plan for the future. Identifies the focus and defines where to play, how to win and what capabilities and
management systems are required.
Embraces and Initiates Change: Distinguishes what to preserve and what to change. Has the courage to
initiate and lead the changes that drive success.
Builds Collaborative Relationships: Builds relationships based on trust and respect. Promotes the inclusion
of diverse knowledge, skills, and experiences to achieve results.
Demonstrates Learning Agility: Ability to anticipate change, face reality, draw conclusions, and swiftly
mobilize to adapt to changing needs and demands.
Drives Creativity and Innovation: Focuses on areas of highest potential. Creates newness or connects
knowledge in new ways to create the unexpected. Ensures that the creativity and innovation pipeline
are aligned to achieve strategy and goals.
Strives for Excellence in Execution: Proactively seeks ways to improve personal and organizational
effectiveness to meet current and future business needs. Learns equally from successes and failures.
Primary Location: Americas-US-NY-New York
Job Type: Standard
Shift: 1st (Day) Shift
Travel: Yes, 25 % of the Time
Job Number: 164119