The Estee Lauder Companies Manager, Demand Planning Bobbi Brown Travel Retail Worldwide in New York, New York

Manager, Demand Planning Bobbi Brown Travel Retail Worldwide

Brand: Estée Lauder Companies Corporate Departments


Title : Manager, Demand Planning

Department:Travel Retail Worldwide


This position is instrumental in the determination of a realistic representation of TR WW shipments at Brands perspective. The position will coordinate all inputs (brand marketing strategies, programs, promotional calendar, etc.) to the creation of the product forecasts (launches, events, promotions and in-line), its reconciliation to the Brands Financial Forecast and its balancing with operational constraints. Interaction will frequently be at the senior levels in the brand organization.

  • Responsible for identifying adjustments to the forecast (including halo lift and cannibalization) for in-line products and promotional events for brand.

  • Identifies opportunities and provides insights regarding product rationalization.

  • Develops new product forecasts in tandem with Marketing, with reference to sales plans and analysis of performance of like products. Reviews forecasts with management.

  • Anticipates cannibalization of on-going SKUs and adjusts forecasts accordingly.

  • Regularly evaluates brand actual performance to forecasted demand, analyzing the variances and initiating appropriate corrective actions.

  • Ensures that the Marketing strategies and programs are accurately represented in the Travel Retailing channel for all regions.

  • Leads TR Pre-SIOP (Brand Consensus) monthly meetings and provides input to Marketing and Finance to influent the financial estimate for the brand.

  • Effectively builds consensus with stakeholders by presenting a clear business case that integrates brand and customer knowledge as well as the business/brand benefits.

  • Incorporates awareness of relevant business/brand strategies and initiatives into recommendations and decisions.

  • Develops and proposes solutions that anticipate and respond to customer needs.

  • Effectively presents point-of-view in a variety of settings: one-on-one, small and large groups, with peers, and executives.

  • Considers the consequences of specific activities on other areas of the organization during execution; identifies potential conflicts that impact deliverables and re-prioritizes and re-negotiates as necessary.

  • Manages assigned brand(s) in an appropriate manner including providing direction with regards to new process and interaction.

  • Creates and provides appropriate reporting to support business.

  • Assists on miscellaneous projects as needed.


  • Position requires 5-7 years of combined experience in at least three of the following: demand planning/forecasting.

  • Demonstrated record of influencing and decision making at multiple levels in an organization.

  • Demonstrated experience in creative problem solving.

  • Excellent collaboration, communication and negotiation skills.

  • Excellent attention to details is a must.

  • College degree.

Job: Retail - Corporate

Primary Location: Americas-US-NY-New York

Job Type: Standard

Schedule: Full-time

Shift: 1st (Day) Shift

Job Number: 165153