The Estee Lauder Companies Manager, North America Marketing (Account Management), Cinique in New York, New York
Manager, North America Marketing (Account Management), Cinique
Manager, North AmericaMarketing Account Management
POSITION SUMMARY: The Manager of North
America Marketing is responsible for executing retailer-specific marketing programs for U.S. Specialty
department stores and merchandising
programming for all open-service Department Store accounts in order to increase
Clinique brand presence and market share, achieve sales, and elevate consumer
experience at POS.
Launch Planning/ Marketing Programming for SpecialtyD/S accounts
Work closely with the Field to support their executionof Specialty D/S accounts – eg, visual weeks and incremental retailerspecific programs. Partner withsupply chain and sales ops to ensure all programming support is delivered(collateral, samples, etc) on time.
Lead the preparation for field and retailerpresentations/interactions with respect to marketing and promotions, withthe goal of generating retailer support and superior execution ofClinique programs in-store.
Execute tests/strategic initiatives for D/S accountsin partnership with the Field
Assortment and Merchandising Management for D/Saccounts
Lead development, management and update of openservice assortments in Treatment, Colour, Fragrance, Sun/Body, and Men’sfor new Clinique experience doors in select D/S accounts, Nordstrominnovation / POG doors, Dillard’s Edge and Backwall doors
Align with field and marketing management on additions& deletions to the merchandising assortment
Propose creative solutions for how to organize productin merchandising displays to maximize productivity
Brief Creative and Copy teams on changes necessary foreach update
Track each update in conjunction with Creative Ops,ensuring that each timeline is met.
Review creative routes with the highest level ofattention to detail, checking for design, placement, copy, SRPs and skucount
Lead weekly meetings with creative operations anddesign and be responsible for timelines
New Clinique experience door and tester unit rollout
Partner with Corporate Store Planning and Development,Creative, Field, Sales ops, and Education to roll out new Cliniqueexperience doors and design next generation of tester unit
Manage and maintain assortment, merchandising andpromotions calendar for new Clinique experience doors. Manage and maintain tester unitassortment updates
Project manage newClinique experience door rollout plan and present/align with GM of Clinique NA,SVP of Sales, VP of Marketing, and retailer partners on a monthly basis
Develop and manage annual multi-million dollar budget for open sellmerchandising ensuring all PO’s are processed in a timely manner andvendors are paid. Accrue budgetmonthly to ensure financial accuracy.
Review and approve all jobs that adhere to budget andupdate requirements. Proposecreative solutions to reduce costs for projects that come in over budget.
Business Analysis and Program Success Measurement
Analyze and track productivity of SKUs for differentassortments for open-service D/S accounts
Analyze potential loss in sales associated with anyproduct removals or discontinuations
Generate and maintain scorecard of key performanceindicators for Clinique experience doors
Undergraduate degree required; MBA preferred. 5-6 years of related experience
Excellent written &verbal communication, comfortable presenting to all levels of management. Ability to collaborate and communicatecross-functionally, with internal partners, key account teams, and Field
Strong leadership,project management, and budget management skills
Highly detail orientedwith ability to identify, prioritize and adjust to multiple need
Exhibit strong MS Powerpoint and Excel skills. Utilize analyticalskills and an ability to translate sales data into merchandisingrecommendations
Self starter with the ability to workindependently. Requires an abilityto navigate the organization and remove obstacles that get in the way ofthe team achieving business outcomes
Primary Location: Americas-US-NY-New York
Job Type: Standard
Shift: 1st (Day) Shift
Job Number: 164099