The Estee Lauder Companies Sales Operation and Education Manager - Darphin in Shanghai, China
Sales Operation and Education Manager - Darphin
Drive sales strategies to achieve retail sales and net sale target. Achieve ranking and market share target set by the brand.
Ensure SOP (standard operations procedure) and other sales operations guidelines are strictly followed; maintain effective inventory management and healthy stock mix at counters.
Work closely with retailers and explore opportunities to drive sales and improve customer service levels.
Be responsible for monthly sales analysis and action plan following up, commission scheme execution and success story sharing.
Recruit all new BAs, SPA therapists and counter managers/ boutique managers. Provide on-going development support via performance review and feedback.
Class room training
Attend regional education TTT, as master trainer of brand training programs.
Conduct orientation training, SPA training for all new hired BAs and SPA therapists. Provide retail management coaching to counter managers/ boutique managers.
Conduct regular seasonal training, provide ad-hoc training support on a need-to basis.
Provide training to department store / shopping mall personnel in order for them to be familiarized with DARPHIN brand.
Provide training support to special channel including T-mall and Sephora, etc.
Lead by example on highest standard of grooming, service and selling.
Coach each BA and therapist on grooming and specific service/ selling behavior via diligently counter visit and in-store role play exercises.
Enforcement of after-sale service to meet requirements set up by brand.
Review performance KPI on a monthly basis – sales, operations, service and individual performance. Enhance performance and address concerns via coaching.
Plan and organize monthly field meeting to reinforce and drive field strategies, motivate and develop field force via effective meeting preparation and follow up.
Conduct VIP events and new door opening ceremonies.
Ensure the execution of all events meet brand standard.
Ensure all event logistics are properly arranged as directed by brand.
Sales & education tracking system set up and follow up.
Translation and localize global sales & education materials.
Monthly working schedule which includes key focus areas, store visits and travel itinerary. Provide store visit report on a timely manner.
Training room set up, logistics management and grooming support management.
College degree or above. Available to travel in China. (15%-25%)
Well-groomed. Respect & love retail. Fast learner and open-minded.
3-5 years of relevant work experience in cosmetic industry, facial experience is highly preferred.
Excellent communication skill, coaching, facilitation skill and will to share.
Strong sense of ownership, able by take initiatives and responsibilities.
Proficiency level of oral & written English; Computer literate: Word, PowerPoint and Excel.
Primary Location: Asia Pacific-CN-Shanghai
Job Type: Standard
Shift: 1st (Day) Shift
Travel: Yes, 10 % of the Time
Job Number: 177844