The Estee Lauder Companies Associate, Online eCommerce, La Mer in New York, New York
Associate, Online eCommerce, La Mer
Brand: La Mer
SITE / DATABASE SUPPORT
Oversee and monitoring product inventory daily including out of stock items and arrival of new product launches – ensuring updates are made in a timely manner and communicating updates to external & internal teams
Manage all new product setup including gathering of product details/images/copy updates to enter into product database
Active merchandizing of the site to ensure a best-in-class customer experience - i.e. removing sold out items, moving down older products, removing seasonal copy that is outdated, etc.
Managing the creation and set up of the master data worksheet– which is used to build the site in the product database each season.
Assist with QA of site & QA promotional offers – ensuring high quality user experiences
Manage site refresh process, enhancements, new templates & updates with engineers. QA site regularly to ensure user experience is optimal.
Maintain database of new store launches
Oversee reporting for all offers, emails and sell-thru and assist with reporting for other ad hoc insights as needed
Support Website Redesign launch efforts and ongoing maintenance of LaMer.com and LaMer.ca with strong understanding of CMS, Alfresco and the various tools that support the site.
Ensure site is SEO friendly, reviewing reporting via Brightedge, optimizing content and titles with page setup, setting up redirects as needed, etc.
Manage set up of offer codes, offer testing for all promotional campaigns and rollout of new offer types (i.e Get offer, Link based offers, etc.)
Management of promotional samples: monitor samples inventory, manage all new sample set up in database, and liaise closely with North America Ecommerce team on promotions to ensure accuracy.
Manage updates to all ongoing and future promotions in promotional calendars
Communication liaison to Customer Service team with regards to customer issues/comments, as well as keeping the Customer Service team apprised of updates in marketing calendar/promotions
Manage all kitting requests of online sets and set up of SKUs in product database
Support the creation and management of US and CA marketing calendars, and coordinate with global team to ensure assets are delivered on time, and include all requests.
Track sales hourly, daily, weekly and ensure that planned marketing programs are enough to support sales targets.
Manage email marketing calendar, and implementation with email vendor. Support QA of email tests.
Manage execution of all affiliate promotions and review weekly reporting
Manage execution and QA of all search, social and display campaigns, working closely with Agency
Liase with cross-functional partners (i.e Global Communications) on key programs to support goals via online tactics
Manage SMS marketing execution and reporting for all campaigns
At least 2-years online/ecommerce experience with an understanding of backend systems/CMS. Marketing is a plus
Strong communicator, highly organized, strong ability to multi-task, problem solve, and prioritize in a face-paced environment. Ability to think creatively and on their feet
Embraces both big picture objectives and follows through on details
Excellent at working toward a deadline, keeping projects on track
Positive, committed attitude
Strong interest in the beauty and luxury industry
Job: Online / E-Commerce
Primary Location: Americas-US-NY-New York
Job Type: Standard
Shift: 1st (Day) Shift
We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. Job Number: 182903