The Estee Lauder Companies INTERNSHIP RETAIL OMNI-CHANNEL MARKETING ASSISTANT ESTEE LAUDER EMEA in Paris, France
INTERNSHIP RETAIL OMNI-CHANNEL MARKETING ASSISTANT ESTEE LAUDER EMEA
Brand: Estée Lauder - Brand
Work with Retail Omni-Channel Marketing Manager on retail marketing strategy, development of FSS marketing programs, coordination of new store openings, and create engaging and disruptive O2O retail experiences that can be deployed to markets in order to recruit, retain and engage consumers across retail channels.
Assist to develop retail marketing planning including retail calendar, assortment, engagement programs cross the consumer journey
Assist to create O2O experience for the key pillars for coming new launches of the brand
Asist to create brand CRM strategy and relevant CRM Assets
Assist in-store digital screen content creation/adaptation for key pillar new launches
Coordinate the roll-out of in-store digital experience tools (Ipads content, Youcam, skincare diagnosis) with global and EMEA local markets
Assist in briefing of the new door consumer journey for new/refurb door openings.
Carry out competitive analysis on retail experience in the beauty industry in order to stay up to date and relevant versus the competition.
The ideal candidate who has minimum bachelor degree in marketing and has 1st internship experience:
Work independently, agile and multi-tasking with ability to manage and meet deadlines
Good analytic and computer skills required (Microsoft Excel & PowerPoint)
Be reliable, committed and willing to go above and beyond as and when the brand requires
Primary Location: Europe, Middle East, Africa-FR-J-Paris
Job Type: Internship
Shift: 1st (Day) Shift
Job Number: 1811507