The Estee Lauder Companies Consumer Engagement Manager in Shanghai, China

Consumer Engagement Manager

Brand: Estée Lauder

Description

  • Oversees and orchestrates Brands’ digital marketing, social media, CRM, CI and paid media activities to create a consumer focused and consistent brand experience

  • Leads and integrates all earned, owned, and paid media and communications across classic PR, ePR, Digital, and Social Media channels for the Brand

  • Uses CRM- and CI-based insights to build programs to drive sales and customer acquisition

  • Helps to develop the Brand’s CRM calendar and campaigns

  • Builds and manages the Brand’s influencer network, presence through blogs, Facebook, and other strategically relevant Social platforms in partnership with Corporate Digital/Social Media Manager

  • Leads digital/traditional media strategy development in line with Regional direction

  • Ensures all consumer facing programs/offers are consistent with the omnichannel expectations of our consumers

Qualifications

  1. Ability to interact positively and productively with vendors, suppliers and other employees

  2. Professional image and the strong desire to contribute to the company's success

  3. Pleasant and professional demeanor at all times

  4. Solid working knowledge of Microsoft Office applications

  5. Exceptional interpersonal and communication skills

  6. Ability to handle multiple tasks simultaneously

  7. Ability to work efficiently and effectively, while maintaining attention to detail

  8. Ability to meet deadlines and work within time constraints

  9. Thrives in fast-paced, constantly changing environment

  10. Ability to work as part of the team, as well as independently

  11. Cosmetics industry related experience preferred

Job: Marketing

Primary Location: Asia Pacific-CN-Shanghai

Job Type: Standard

Schedule: Full-time

Shift: 1st (Day) Shift

Travel: Yes, 5 % of the Time

Job Number: 181835