The Estee Lauder Companies Sales & Education Coordinator - Bobbi Brown - Toronto in Toronto, Ontario

Sales & Education Coordinator - Bobbi Brown - Toronto

Brand: Bobbi Brown


Principal Objective

Drive retail sales in assigned doors, provide education support through counter coaching, artistry training and event participation.


  • Drive retail sales thru effective training and sales support. Responsible for achievement of sales plan for each door/channel within territory

  • Determine and address the needs of individual artists and stores

  • Work with the Brand Manager on training techniques and product updates

  • Drive retail sales to achieve plan

  • Establish strong relationships with retailers and team

  • Develop artistry, selling and clientele skills of Makeup Artists through hands-on demonstration and follow-up

  • Review retail performance using the Daily Business Record (DBR)

  • Partner with Brand Manager to determine and identify the developmental needs of Makeup Artists

  • Act as a “Bobbi 101” Orientation Program Coach

  • Work one-on-one with each new hire within their first week on the job

  • Communicate with Global Artistry on makeup application skills and development

  • Demonstrate strong Bobbi Brown makeup artistry skills

  • Conduct trainings as needed, including counter coaching, Seasonal training seminars, in-store workshops, specialized retailer programs

  • Support each retailer’s Clientele system by coaching Makeup Artists on proper Clientele procedures to increase client base and build relationships with customers

  • Ensure that each makeup artist properly utilizes sales building tools such as appointment books, clientele and replenishment systems, outreach programs, promotional calendar, and special events

  • Communicate education needs to Brand Manager

  • Recognize top performers and provide positive feedback

  • Recruit new potential candidates and pre-screen for future positions

  • Assist Business Manager and team as they prepare for upcoming events

  • Coach teams on appointment bookings following the information in the event guidelines

  • Identify key local freelance and coordinate freelance artists for events

  • Provide assistance in the preparation and transportation of makeup caddies and supplies for events. Assist teams with event set-up

  • Monitor and reinforce image guidelines and dress code

  • Maintain merchandising guidelines and counter cleanliness

  • Communicate with store management during each visit


2 years relevant work experience in cosmetic industry (in Training and Sales)

  • Makeup artistry skills

  • Bachelor’s Degree (preferred)

  • A proven track record of planning and executing events, achieving retail sales plans, and demonstrating outstanding customer service skills

  • Ability to lead, motivate and teach

  • Strong leadership, communication (both verbal and written)

  • Superior organizational and time-management skills

  • Computer and analytical skills (Microsoft Suites)

  • Valid driver’s license and current valid passport

  • 75% Travel (could be more or less)

  • Ability to work Tues to Saturday

Job: Sales

Primary Location: Americas-CA-ON-Toronto

Job Type: Standard

Schedule: Full-time

Shift: 1st (Day) Shift

Travel: Yes, 75 % of the Time

Job Number: 180209