The Estee Lauder Companies Product & Retail Marketing Manager - JML/TFB in Thailand

Product & Retail Marketing Manager - JML/TFB

Brand: Tom Ford Beauty

Description

  • Provides marketing direction and execution support across all product categories

  • Tailors and coordinates product marketing calendar, strategies and initiatives to local needs, while protecting Brand equity and ensuring execution excellence

  • Tracks and evaluates the performance of respective products/categories, provides recommendations and works with team and regional to set objectives for respective category growth

  • Works closely with team and DP team to do the appropriate forecast to meet market needs.

  • Analyze sell-in/through information, market feedback and competitor information on an ongoing basis to brand and regional.

  • Fosters regular communication of marketing-related topics with all relevant cross-functional teams: PR, Forecasting, VM, Store Design, Online, Education

  • Estimate and control budget to optimize maximum ROI as well as ensure operational budgeting process.

  • Oversees and orchestrates Brands’ digital marketing, social media, CRM, CI and paid media activities to create a consumer focused and consistent brand experience

  • Uses CRM- and CI-based insights to build programs to drive sales and customer acquisition

  • Helps to develop the Brand’s CRM calendar and campaigns

  • Ensures all consumer facing programs/offers are consistent with the omnichannel expectations of our consumers

  • Any other responsibilities as instructed by the company.

Qualifications

  • Bachelor or Master Degree in Marketing, Business Administration or related field

  • 5 -8 years of experience in developing marketing strategies, preferably from retail industry

  • Strong management skills, analytic skills and presentation skills

  • Great Command of English

Job: Marketing

Primary Location: Asia Pacific-Thailand

Job Type: Standard

Schedule: Full-time

Shift: 1st (Day) Shift

Travel: No

Job Number: 1715003